Corporate gifts - what and how these help flourishing businesses?
Every now and then you will want to say thanks to a member of your workforce. You also have to congratulate clients frequently on their success. The question is how are you going to tackle those hurdles easily? Corporate gifting is the readymade strategy to help you do that. If you are yet unaware about this smart strategy to grow your business bigger then you must better hurry up.
In the following section of the blog post let us explore the corporate gifting. (tax implication)
Getting acquainted with corporate gifting
In plain and simple words, corporate gifting is sending someone a gift on behalf of your business. The lucky recipient can be an employee, a client, customer, vendor or a prospect selected through lucky draw, point out professionals dealing in corporate gifts in Dubai.
Sometimes you send out corporate gifts only for sake of gifting. However in hardcore corporate environment the popular reasons that call for gifts from a business include the following:
Sometimes you send out corporate gifts only for sake of gifting. However in hardcore corporate environment the popular reasons that call for gifts from a business include the following:
Birthday gifts
Personal achievements – like growing a family
Professional achievements – like gaining a new qualification
Holiday presents
Welcoming gifts – meant for new employees as well as clients
Anniversary gifts – presented to both employees and customers for spending a certain amount of time with the organisation
In addition to the reasons mentioned above, businesses also give out client appreciation gifts frequently. The important point to note is this type of gifts from businesses does not need to be grand or big. These can be very simple – for example a gift basket to welcome a vendor at the time of including him into your business fold. Or it can also be a greetings card for an employee with funds in it on his birthday.
Reasons why corporate gifting is great for businesses
Corporate gifts are a meaningful way to welcome, celebrate and express gratitude to people who contribute handsomely for your business to thrive. But at the same time it is important to remember that more than gifts, these are a smart business strategy. How? Let us explore that in the following sections.
• The gifts allow build relationships with clients
There are perhaps more ways than one can count for businesses to impress clients and build a strong, lasting relationship. You can offer an amazing service or product, come up with a smart pricing approach or can provide a high quality customer service. You can also present a corporate gift that the recipients remember for years together.
Clients never want to feel like they are just a number on your database spreadsheet and this is true for every business. Rather clients want to feel appreciated and valued. Smart businessmen make use of thoughtful corporate gifting to create that kind of experience. Success in any business depends on a great level on one’s ability to think out of the box. Consider sending a gift to acknowledge a client’s anniversary with your business or congratulate them on winning an award. By presenting a meaningful corporate gift to your clients and customers you can make your business enjoy a distinct edge over the competitors.
• Motivate prospects to convert to customers
Professionals dealing in personalised gifts in Dubai suggest, it is a good idea to send corporate gifts even to those who yet have to convert to your customers. This can be an awesome start to a long-lasting relationship for your business. And this is also a great way to tell your prospects that yours is the company to do business with.
Sending corporate gifts happens to be a tried and tested way to stick out in the mind of decision makers. If as a follow up of the first meeting you present a thoughtful, personalised gift as your welcome gesture, the recipient will invariably come to you the next time he needs the same product or the service.
• Boost team motivation
Gifts from businesses are not only meant for clients and customers alone. Your employees happen to be one of your most valuable assets. In order to drive your business to higher levels of success you have to take proper care of your workforce with a generous and heartfelt approach. And this is where the strategy of corporate gifting again becomes relevant.
Your employees are like your extended family. It is true for every individual employee that they work passionately at places where they feel at home and their contributions are appreciated. Invest your time and effort to set up a corporate gifting strategy to send thoughtful gifts to your employees on their birthdays, on company anniversaries or at times when they have performed amazingly on a project.
Professionals handling promotional gifts in Dubai emphasise that there is just no need to spend hundreds and thousands of dollars on these gifts. Staying within a limited and nominal budget it is possible selecting some meaningful gift items.
